crushie-winners-2020e

Local winners at the 2020 Craft Beer Marketing Awards

 

And the Crushie goes to…

We recently learned the winners of the first-ever Craft Beer Marketing Award. The awards are referred to as Crushies. Some of our local, Washington breweries received recognition.  I should note, we do not know who did and did not submit designs for the awards. There is a lot of great artwork happening these days in the beer biz.

Reuben’s Brews led the way for Washington breweries. Working with Top Hat, they brought home four Crushies.

One local agency that works with several breweries across the nation, Blindtiger Design, really raked in the awards, bringing home seven Crushies. Blindtiger Design has created dozens of logos, labels, and other artwork for several local breweries. The client list includes Scuttlebutt Brewing, Best of Hands Barrelhouse, Bale Breaker Brewing, Black Raven Brewing, Chuckanut Brewery, 7 Seas Brewing, Wander Brewing, Stemma Brewing, and several others.

The Craft Beer Marketing Awards (CBMA) is the first award series to focus on craft beer marketing and packaging efforts. It was developed to recognize and award the very best marketing in the brewing industry across the nation. The CBMA invited breweries, their designers, their marketing agencies, and their marketing partners to entier their best efforts for consideration. The CBMAs included over 30 categories, recognizing all aspects of beer marketing. Entries were judged by more than 100 beer industry professionals.

So let’s get straight to it. Here are the local winners.

Best Can Design / 8oz (237ml), 12oz Can

Gold Crushie: Aslan Brewing, Fish Have Feelings IPA
Designed by Andrew Allen

Gold Crushie: Scuttlebutt Brewing, Pineapple Hefeweizen
Designed by Blindtiger Design

Gold Crushie: Bale Breaker collaboration with Modern Times Beer, Palm Springs Pils
Designed by Blindtiger Design

Aslan Brewing, Fish Have Feelings.
Aslan Brewing, Fish Have Feelings.

Best Bottle Design / 22oz, 25.36oz (750ml) Bottle

Gold Crushie: Reuben’s Brews, BBIS
Designed by Top Hat

Best Website Design / Best Design

Gold Crushie: Reuben’s Brews
Designed by Top Hat

Website Design / Best Showcase of Beers

Platinum Crushie: Reuben’s Brews
Designed by Top Hat

Best Can Design / 16oz, 19.2oz Can

Gold Crushie: Reuben’s Brews, Patio Party
Design by Top Hat

PEOPLE’S CHOICE – Best Cause-related Original Video

Onyx Crushie: Sound to Summit Brewing, Haywire Brewing, SnoTown Brewery collaboration.
Designed/Produced by Julianne Diddle

CLICK HERE TO SEE THE COMPLETE LIST OR ALL CBMA WINNERS

 

2 comments

    1. Yeah, I did a post about it when entries were being accepted, but it was on Feb 17th and the world was about to get really, really weird and I think a lot of people had other things on their minds.

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